Field Operations Revolutionized: National Home Rentals' Journey with Propify (Part 2)

November 27, 2023

In the Field Operations case study, National Home Rentals (NHR) experienced a remarkable transformation with Propify's solution. They achieved a 72% reduction in renovation time, a 68% decrease in property turnover time, and boosted resident retention by 25%. Propify's Field Operations solution streamlined workflows, improving efficiency and enhancing NHR's overall operations in the single-family rental industry.

In the dynamic world of single-family rental management, efficiency is key. National Home Rentals (NHR) recognized this fact, and their journey with Propify continued with a focus on transforming their Field Operations initiatives. This Part 2 of the case study delves into NHR's experience with Propify's Field Operations solution, highlighting how it streamlined their maintenance, renovation, and property turnover processes, resulting in impressive improvements in key performance indicators (KPIs).

The Pre-Propify Era: Inefficient and Ineffective Field Operations

Before embracing Propify's Field Operations solution, NHR faced significant challenges in managing their scattered-site single-family rental (SFR) portfolio efficiently. Their existing processes were disconnected, leading to inefficiencies and ineffectiveness in several areas:

  • Disconnected Move Out and Turn Teams: NHR's move out and turn teams operated independently, leading to poor coordination and delays in getting properties ready for new residents.
  • Vendor Oversight Challenges: Renovation teams had limited oversight over third-party maintenance vendors, causing projects to frequently go over budget and increase property vacancies.
  • Lack of Transparency: General maintenance teams had limited visibility into the vendors overseeing work orders, resulting in work orders taking weeks to be resolved. This lack of transparency led to tenant frustration and decreased satisfaction.

These challenges collectively resulted in unsatisfactory KPIs:

  • Work Order Timing: 12 Days
  • Renovation Time: 81 Days
  • Turn Time: 60 Days

NHR recognized the need for a comprehensive solution to streamline their Field Operations and enhance overall operational efficiency.

Propify's Field Operations Solution: A Game Changer

With Propify's Field Operations solution, NHR was able to establish a structured workflow for their work orders, ensuring that they were completed correctly, on time, and within budget. Let's explore how Propify's innovative features addressed their pain points:

Streamlined Bidding Process

Propify streamlined the bidding process, allowing NHR to receive and evaluate vendor bids quickly and efficiently. This feature enabled NHR to estimate and compare total project costs before selecting the final vendor, preventing budget overruns.

Detailed Scope Lists and Not to Exceed (NTE) Costs

Each work order now included a detailed scope list outlining specific tasks that vendors must complete, along with a Not to Exceed (NTE) cost. This level of detail ensured that work orders were executed as planned and within budget.

Dedicated Processes for Renovations and Turns

Propify introduced dedicated processes for Renovations and Turns, allowing different teams to manage tasks more effectively. This separation of responsibilities improved coordination and reduced turnaround times.

Complete Audit History

One of the standout features of Propify's Field Operations solution was the complete audit history, which allowed NHR to track every action taken (or not taken) by maintenance agents. This transparency eliminated guesswork and improved accountability.

The Remarkable Turnaround in Field Operations

The implementation of Propify's Field Operations solution had a profound impact on NHR's KPIs:

  • Work Order Timing: Reduced to 7 Days, a remarkable 42% decrease.
  • Renovation Time: Slashed to 23 Days, an impressive 72% decrease.
  • Turn Time: Decreased to 19 days, a substantial 68% decrease.

These improvements were nothing short of extraordinary. NHR's Field Operations became more efficient, resulting in faster maintenance, renovation, and property turnover times. The benefits extended to their residents as well, leading to a notable 25% increase in resident retention. Improved processes directly translated to higher resident satisfaction.

NHR's Ongoing Partnership with Propify

As NHR continues to harness the power of Propify, their KPIs are on a continuous upward trajectory. Recent Turn Times have reached an astonishing 12 days to market readiness and 14 days to rent readiness, demonstrating the lasting impact of Propify's solutions.

This case study is a testament to the transformative potential of Propify's Field Operations solution in the single-family rental industry. NHR's partnership with Propify has not only optimized their operations but has also positively impacted their bottom line.

Download the full case study here

If you're intrigued by the improvements seen at NHR in both leasing and field operations, we invite you to contact Propify to schedule a demo. Discover how Propify's solutions can revolutionize your property management business and pave the way for success.

Schedule a demo with Propify

Join NHR and other industry leaders who have experienced the game-changing benefits of Propify. It's time to elevate your property management operations to new heights.

Ready to centralize & streamline your SFR operations?

We offer a comprehensive, centralized software that can help you manage all aspects of your single family rental business. Contact us today to schedule your demo of Propify or submit questions if you want to learn more about our property management software.

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